The week in B2B news (03 November 2017)

Yggdrasil has entered the Danish market with an agreement to provide its portfolio of games to Jackpotjoy brands Vera&John and InterCasino.

Players will also have access to the supplier’s in-game promotional tools, BOOST™, and social sharing tool BRAG™.

Fredrik Elmqvist, CEO at Yggdrasil, said: “The market is close to key Nordic territories so we expect our product to be quickly welcomed by players.”

Victor Olinger, Head of Gaming at Jackpotjoy Group, added: “Yggdrasil slots are enjoyed by players across Europe’s regulated markets, so it is a major coup to be the first to agree to bring these titles to Denmark.”

Microgaming has released its latest slot offering, based around the well-known Phantom of the Opera musical.

The 243 ways, 5×3 reel game features the musical’s renowned musical scores and iconic characters, which act as high-paying symbols that can be double stacked during play.

David Reynolds, games publisher at Microgaming, said: “The Phantom of the Opera is a mesmeric game, combining a new game mechanic with visually stunning artwork and a musical score that is legendary.

“There has been much hype about the slot since we unveiled our plans at ICE in February and I’m delighted that the stage is now set and it is ready to launch with our vast operator base.

“Our incredibly talented game studio have truly realised the brand.”

Sports betting platform provider Better Collective has been granted a Romanian affiliate license through the acquisition of local affiliate PariuriX, a major iGaming community in the jurisdiction.

Michal Kopec, head of M&A at Better Collective said: “With the acquisition of PariuriX, Better Collective immediately becomes a leading sports betting affiliate in Romania.”

Marius Cădar, owner & founder of PariuriX added: “I’m proud of all the things we managed to achieve and I am happy to hand the baton over to Better Collective.

“I trust that they can grow the platform even further, while still maintaining its core values.”

Nektan has launched its latest casino offering in Germany, dubbed Vegas Baby. The site is the first to integrate Nektan’s front end in German.

The supplier expects to have 10 German language localised sites live before the end of Q4 17, with further plans to launch into additional countries in early 2018.

Claire Osborne, commercial director at Nektan said: “It is important that our casinos are able to truly engage players and enable their employees to work in the local language.

“We are committed to providing this service in a growing range of markets.

“Following the launch of Vegas Baby in German, we look forward to shortly announcing further details on more country localisations, as we expand this strategy to incorporate other key and emerging markets.”

Sports betting supplier Offsidegaming has partnered with Stratagem Technologies to develop predictive models to further automate Offsidegaming’s offering.

The deal will see the two firms use Stratagem’s in-house artificial intelligence solutions to make more accurate sports predictions using historic and in-game data.

Geoff Read, CEO at Offsidegaming, commented: “We selected Stratagem’s solution based on their track record of success in sports trading and the ability of their intelligent software to provide fast quantitative insights, leading to a highly efficient pricing model at low cost.”

Stratagem chief, Charles McGarraugh, added: “Offsidegaming are industry leaders and we are delighted to have partnered with them to offer our AI toolkit and deliver real-time quantitative analysis across a range of sports.