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Celebrity status: will the influencer-led betting model take off or will brand ambassadors stand strong?

As BlitzBet hits the scene fronted by playboy Dan Bilzerian, will more famous faces jump on the gambling bandwagon and what value do these tie-ups bring to operators?

social media chris kamara footstock dan bilzerian blitzbet Peter Crouch brand ambassador Alex Donohue David Haye harry lang Grosvenor Casinos Paddy Power