
OneLotto partners Income Access for affiliate programme launch

Digital lottery brand utilises Income Accessâ affiliate software to launch new OneAffiliate programme
Online lottery brand OneLotto has signed a deal with egaming technology and digital marketing firm Income Access to launch a new affiliate programme.
The agreement will see the Ardua Ventures-owned operator utilise the Montreal-based firmâs affiliate management software platform to launch OneAffiliate.
To mark the launch of the programme, the digital lottery operator is offering affiliates a 20% net revenue commission structure for the first 90 days and has also unveiled a new welcome offer to OneLotto customers.
âWe are excited and confident about the launch of our new affiliate programme, given the sophistication of the Income Access platform,â Anthony Michaledes, CEO of Arduara Ventures, said.
âIn addition, Income Accessâ affiliate management team have a strong reputation in the online lottery space,â he added.
Online lottery ticket purchasing company OneLotto was launched in 2015 by Birmingham-based firm Ardua Ventures which also owns Lottery-Millions.co.uk.
âDigital lotteries are an exciting new frontier for the iGaming industry, and OneLotto is at the forefront of this vertical with its global approach,â Nicky Senyard, founder and CEO of Income Access, said.
âIâm looking forward to our partnership supporting the brandâs player acquisition and broader success,â she continued.