Stake.com signs deal with European Cricket Championships
Operator will sponsor the Championships that are due to be held in Malaga as it increase its commercial portfolio
Cryptocurrency casino operator Stake.com has signed a deal with the European Cricket Network to sponsor the five-week European Cricket Championships 2022.
The partnership will include significant branding across the international TV programme graphics, which is viewed by approximately 40 million people worldwide per day.
The European Cricket Championships will be played by 21 national teams, including Spain, the Netherlands and current holders Germany.
The ECC is the first international T10 cricket event ever to be staged annually.
Roger Feiner, CEO of the European Cricket League AG, said: “European Cricket is proud to partner with Stake.com for the European Cricket Championships 2022.
“With this engagement, European Cricket is proud to sit alongside other first-class sponsorships of Stake.com, such as their partnerships with Premier League team Everton FC, Indian Super League team Mumbai City FC and several other high-profile global partnerships that include UFC and Sergio Aguero.”
Dominic Rae, sponsorship manager of Stake.com, added: “We are excited for this partnership with the European Cricket Championships.
“We have been impressed with the tournament’s growth, and cricket is a sport with an enormous and passionate fan base. We are looking forward to seeing some top-class action across the 120 matches of the tournament.”