
UltraPlay to supply esports sportsbook to WINBET
Sofia-based firm to provide solution with over 200 markets


UltraPlay has secured a deal to provide its esports betting solution to Bulgarian operator WINBET.
The Odds.GG product includes 28 games and over 200 markets for users to engage with and will provide WINBET with one of the only esports sportsbooks in the Bulgarian market.
Odds.GG also offers live and pre-match odds while WINBET customers will receive fast and secure data and settlements.
Mario Ovcharov, UltraPlay CEO, said: “We are delighted to announce our new partnership with one of the leading licensed operators in Bulgaria. WINBET is a well-known and trusted brand with a rapidly growing sportsbook. We share a common vision for progress and long-term partnership, which will be bonded by esports as a new and exciting vertical for their players.”
Tsvetin Yordanov, WINBET CEO, added: “In adding esports to our betting portfolio, I saw an opportunity to expand our market share by satisfying a newly emerging client demand.
“In order to achieve our goals, we knew we had to find a reliable business partner, with a proven and successful product. I am very pleased that we found that partner in UltraPlay and I believe that this is the beginning of a long and very successful partnership.”