NoNoxa partners with ex-Kindred Group chief for AI-powered RG launch

NoNoxa has partnered with former Kindred Group head of responsible gambling Maris Catania and Karim Chikh through their newly formed consulting firm, Integrity Analytics, to aid in the launch of a new AI service for operators.

This new partnership will allow both firms to work hand-in-hand on the NoNoxa product and services. The new AI service aims to aid operators in tackling markers of harm and provide timely unlimited interventions to at-risk customers.

Nicolas Renaux, CEO of NoNoxa, said: “Maris and Karim bring unparalleled expertise in responsible gambling management and customer detection, respectively. By adding Maris Catania to the NoNoxa team, we create a strong synergy between research and product development, while her skills in responsible gambling management will make the NoNoxa services unmatched.

“Karim Chikh is a game changer as his contribution allows us to deliver the best possible outcome for our clients and make our customer detection more accurate and efficient. We could not be happier having both with us.”

Catania added: “We are delighted to join NoNoxa to use our skillset and be able to deliver the best possible product and services to our clients while contributing to the minimisation of harmful gambling.”

Catania was recently appointed as SG: certified’s new safer gambling consultant. In her role with the firm, she will play a key role in developing content for SG:certified on safer gambling issues.

This content will include training, assessments, recommendations of best practices, benchmarking and research digests.