10Bet strikes Oddschecker partnership
SBTech-powered online sportsbook added to the affiliateâs odds comparison grid
Online sportsbook 10Bet has signed a deal with Oddschecker to become the 24th operator to be added to the price comparison websiteâs odds grid.
The operator is already live with the leading UK affiliate joining the likes of Betway, Titanbet and BetBright who are aggressively targeting the post-PoC UK market.
âWe have been working with Oddschecker for several years and we admire their online marketing presentation and the way they position their sportsbook brands,â Elina Basheva, head of affiliation at 10Bet, said.
âThis summer we have decided to deepen the relationship with Oddschecker and be included as a preferred sportsbook partner,â she added.
Harry Bowden, commercial manager at Oddschecker, said the addition of 10bet was a reflection of the SBTech-powered sportsbookâs ambitions for the UK market.
âWe always prefer to bring on brands that control their own odds and trading, they add an extra level of comparison which really benefits our users,â Bowden said.
âWith ambitious marketing plans for 2016, we hope to deepen the relationship further and become a core part of 10Betâs UK strategy,â he added.
In May Oddschecker launched a new bingo tab as part of a wider push into scaling up its online gaming affiliate business.