32Red nets Derby County shirt sponsorship

Kindred-owned casino brand 32Red has been announced as the new principal shirt sponsor of Championship side Derby County.

32Red’s partnership with the club will also provide the online casino with a digital advertising around Derby’s Pride Park Stadium to further increase awareness of the brand.

The brand will also be running events and competitions for Rams supporters in the future on the club’s official website dcfc.co.uk.

New DCFC manager Frank Lampard unveils the 32Red-sponsored home jersey

Kindred’s UK general manager Neil Banbury said: “We are extremely proud to partner with Derby County, a traditional and successful club.

“It has been a pleasure to deal with the club in agreeing our principal club partnership that will see the 32Red brand on the front of the shirts and the training kit.

“We look forward to building on our successful history in football sponsorship and providing fans with the excitement and entertainment that has made 32Red an industry-leader in online casinos.

“The ambition of the club is evident to see and we wish the club and the fans every success in their push to the Premier League,” he added.

Kindred’s Unibet sportsbook is the main shirt sponsor of Derby’s Championship rivals Aston Villa.