888 signs three-year distribution deal with Gaming Realms
London-listed operator to host Slingo games on its Dragonfish B2B platform
888 Holdings has agreed a three-year licensing and revenue share deal with Gaming Realms to distribute the provider’s new Slingo Originals content.
Under the terms of the agreement, 888 will host new Slingo games on its Dragonfish B2B platform, distributing across 200+ bingo sites.
The new games include Slingo Xxxtreme and Slingo Reel Extreme, with a number of other new games due be rolled out over the next 12 months.
The deal is intended to boost 888’s struggling B2B business which saw revenues drop 6%cc in H1 2017 to $27.5m.
The Dragonfish business was also caught up in regulatory issues last year after it sent promotional material to customers who had self-excluded from 888’s other verticals.
The agreements marks the second major long-term deal for Gaming Realms in the last month after the London-listed supplier inked a 10-year service deal with Jackpotjoy in mid-December.
Gaming Realms’ share price is up by more than 70% since the announcement, to 11.2p at the time of writing.
Last year Gaming Realms CEO Patrick Southon said Slingo licensing deals were a key driver of the company’s growth.