
Rank and BoyleSports to speak at EGR Gibraltar Breakfast
Speakers announced for CRM-focused briefing taking place at the Sunborn next week
EGR’s Gibraltar Breakfast Briefing will feature experts from Rank, BoyleSports and Quickspin as it tackles strategies of how to succeed in the ever-evolving CRM landscape.
BoyleSports‘ head of CRM Bhopendra Rathore will join Rank Group’s head of casino C?ara Nic Liam and Quickspin’s Erik Gullstrand on the panel, taking place on Tuesday 12 April.
The Briefing is free to attend for EGR subscribers and will explore how the British Government’s move to tax ‘free plays’ has given casino and bingo operators food for thought.
It will assess whether the traditional forms of CRM involving the offering of free spins and bonus credits will remain an effective attraction and retention tool, and whether a shift to more sophisticated means is emerging.
The session will also explore how player incentives are changing, the impact on CPAs and LTVs, and how operators can get ahead of the game.
Date: Tuesday 12 April
Location: Sunborn Gibraltar
Agenda:
08.00 Registration and refreshments
08.40 Introduction from EGR
08.45 Panel discussion
09.30 Q&A
09.45 Close