BetVictor to launch its first bingo product
BetVictor Bingo to soft launch later this year with software provided by Bede Gaming
BetVictor is to launch its first bingo product later this year after agreeing a content partnership deal with software supplier Bede Gaming.
The Gibraltar-licensed operator plans to soft launch BetVictor Bingo during the next quarter, with an integrated hard launch planned for Q1 2014 in conjunction with a launch campaign with VCCP.
Speaking with eGaming Review, BetVictor’s bingo manager Louise Mian confirmed the launch and said the operator is confident its bingo offering will be able to compete with the more established products currently available.
“The difference with this product and our competitors is the sheer scale of gaming content and entertainment betting available to players alongside a cutting edge HTML5 bingo product,” she said. “We are hoping that this will prove a sticky product for players and with the regular addition of new features with continual product sprints, we expect to stay at the front of new industry developments.”
The bingo product will offer the 75 and 90 ball varieties, a selection of pre-buys and no limit games. In addition, bonus games will be included whereby players are awarded in-game cash-back, free tickets and NTG prize pools.
Players can also access slots, scratch cards and tables games which will be integrated into the BetVictor platform featuring content from suppliers including Microgaming, Novomatic, NetEnt and IGT.
The operator had been looking to add bingo to its product offering for some time but was unable to find its ideal software supplier, instead focusing on the development of its core products. However, Mian believes Bede Gaming is the best supplier to help BetVictor develop a competitive bingo product.
“We were very impressed with the people involved at Bede and although there was no product to view as Bede was a start-up, we liked what we heard and believed bingo was worth taking this gamble on,” she said. “The platform offers the flexibility that some of the other bingo suppliers do not, in terms of look, feel and functionality which will allow us to create something modern looking and completely unique.”
BetVictor Bingo will be available on both mobile and tablet with plans to release an iOS app at a later date.