Bwin.party and Williams Interactive sign content deal
Operator will integrate Williams' remote game server into its real-money casino platforms in New Jersey
Bwin.party has signed a deal with Williams Interactive in New Jersey to add the content supplier’s range of slot games and game engines to its real-money platform.
The agreement sees bwin.party integrate Williams’ remote game server, giving players access to games such as Zeus III, Super Jackpot Party, and Spartacus Gladiator of Rome.
Williams Interactive content will also be available to players logging on to bwin.party sites in regulated dot.com and dot.country egaming jurisdictions. All content will be available for players across desktop and mobile.
Bwin.party has partnered with the Borgata casino in Atlantic City, and supplies the platform for its BorgataCasino.com and BorgataPoker.com site, as well as its own nj.PartyPoker.com offering.
“Providing players with access to the leading online casino games provided by Williams Interactive furthers our focus on delivering leading digital entertainment,” said Golan Shaked, director of games at bwin.party
“The Williams Interactive library will prove an excellent addition to our online casinos. Williams Interactive is an exceptional content provider and we look forward to working with them in existing and emerging online gaming markets,” he added.
The deal is similar to that signed by Williams Interactive and Gamesys last month, which saw Williams’ content go live in the regulated US market for the first time.
“The selection of Williams Interactive by bwin.party to integrate our authentic Vegas-style casino content into their premium online casino brands is a testament to the worldwide appeal of our game library,” said Williams Interactive group CEO Orrin J. Edidin.
“Our relationship with bwin.party will significantly expand the reach of our award-winning game library, and is a key step forward in our mission to provide the world’s most compelling egaming experiences,” he added.