Catena reports triple-digit growth as acquisition strategy pays off
Affiliate marketing firm’s full-year revenues increase 168% YoY to €40m after completing a string of acquisitions in 2016
Catena Media has reported a 168% year-on-year rise in 2016 revenues after the affiliate marketing company reaped the rewards of its aggressive acquisition strategy.
Revenues for the 12 months ended 31 December totalled €40.1m, up from €14.9m the previous year, helping the Malta-based firm to post an operating profit of €18.7m.
Search revenue accounted for €29.4m, an increase from €13.9m in 2015, while paid revenue soared from €1.1m to €10.6m, principally related to pay-per-click traffic.
The strong revenue growth comes after Catena Media completed a number acquisitions throughout 2016, including SBAT, casinouk.com and various US-facing affiliate assets.
Catena Media CEO, Robert Andersson, said he was “highly positive and confident” of another successful year in 2017 as the firm looks to list on Nasdaq Stockholm’s main list.
“Our move to the Nasdaq Mid Cap list is progressing as planned and we aim to finalise the transition within the first half of 2017,” he said.
“As previously, our focus remains on delivering in line with our financial targets and on continuing to grow in the same successful way both through organic growth and through acquisitions across existing and new geographic markets.”
Last month, Catena Media announced it had expanded its portfolio of sports-focused products with the launch of a new live scores mobile app and Sweden-facing live betting website.