Checkd Group appoints new finance director

Checkd Group has promoted Sam Turnock to become the digital marketing agency and affiliate’s new finance director as the firm continues to eye US growth.

Turnock originally joined the Manchester-based business in June 2019 as a financial controller.

During his time with the firm, Turnock played a key role in the launch of Checkd Group’s US-facing sports betting community site, FlashPicks, and the acquisition of 10 state licences on CPA arrangements.

He will now step up to oversee the business intelligence area of the organisation, while managing the group’s finance across its Checkd Media, Checkd Dev and Checkd International arms.

Touching on his promotion, Turnock said: “I am incredibly proud to be taking on the role of finance director at a time when the group is experiencing such dynamic growth.

“Checkd Group is in the strongest position in its history; with an experienced team driving our strategic initiatives forward, we are very well-positioned for considerable further growth,” he added.

Alex Beecham, Checkd Media MD, commented: “The position of finance director is a vital one as we continue to scale up our operations in both the UK and North America.

“It was important that we identified a candidate who has a strong track record in analysing and making valuable decisions that are grounded in data. Sam fit the bill for us in every regard. His performance since first joining our business four years ago has been exemplary.”

Turnock’s appointment follows a trio of internal promotion at the firm in the last 8 months, including Will Tyrrell, Callum Broxton and Alan Davey.