Coral Interactive signs up with Odobo

Coral Interactive has become the fourth major operator to sign up to content supplier Odobo’s online marketplace and integrate its suite of HTML5 casino games.

The Gibraltar-based operator will be able to select from Odobo’s range of third party casino content, including a number of exclusive titles, and will also be able to utilise Odobo’s consumer-facing Odobo Play tool which allows developers to market their games directly to Coral customers.

Coral Interactive follows bet365, Betfair and Unibet in signing a content deal with Odobo and Angus Nisbet, gaming director at Coral Interactive, said he had been impressed by the diversity of games on offer.

“We’re pleased to be gaining access to its titles and have been so impressed that we have commissioned bespoke content via Odobo,” he said.

Julian Jarvis, chief business affairs officer at Odobo, described Coral as a “substantial gain” for the supplier.

Since launching its HTML5 games development program in November 2012, Odobo has signed deals with a number of suppliers and has been granted a UK supplier licence under the new regime.

The firm has also sponsored the Game of the Year prize at this year’s eGaming Review Operator Awards for a second successive year, rewarding the winner with a prize of £25,000 towards the production of a game on the Odobo platform.