Exclusive: Brady leaves bwin.party

Bwin.party’s commercial director for bingo Michael Brady (pictured, with Cashcade financial director Mark Segal) has resigned from his role to pursue other interests, eGaming Review has learned.

Brady, who is rumoured to be working on a project in the social gaming sector, steps down after around two and a half years with Cashcade, initially re-joining the business as overseas marketing and business development manager, having begun his career at the company in 2000.

He was then promoted to commercial director for bingo following founder Simon Collins’ move to egaming venture capital fund NewGame Capital ““ a reshuffle which also saw co-founder Noel Rowse replace Patrick Southon as managing director before his promotion to group director of bingo following the bwin.party merger. Rowse then left his role in January this year, and was replaced by former managing director of bwin.party marketing Golan Shaked.

Following Brady’s departure, only finance director Mark Segal remains from the Cashcade team which sold the business to PartyGaming for an initial consideration of £71.9m in 2009.

After spending almost three years in a sales and marketing role at Cashcade, joining the business in 2000, Brady worked on a number of egaming start-ups, including promotional brand Business Betting, mobile gaming operator Gamblemob and consultancy Calzonas before returning to the bingo operator in 2009.

Spokesman for bwin.party said: “We thank Michael for his contribution to our business and wish him the very best in his future endeavours.”