
Find out how data can drive sportsbook returns
Register now for Wednesday’s EGR Webinar when SBTech will reveal how to maximise betting revenues


The sportsbook punter has arguably never had it so good.
With greater access to information and increasingly sophisticated trading technology, customers are well equipped in their battle against the bookie.
All of this means if operators are to protect margins, the implementation of a robust and sophisticated trading strategy is an absolute must.
And in this EGR Webinar, Ian Bradley, head of platform at sportsbook supplier SBTech, will discuss the ways in which a data-led approach to trading and risk management will not only protect margins, but also provide a more tailored and personalised betting experience.
Taking place this Wednesday (25 January), the Webinar presentation will begin at 2pm GMT and followed by a Q&A in which you can ask Ian any questions you may have on the topic.
Free to members of EGR Global, you can register for the Webinar now through this link.
Line-up:
Presenter: Gerard Starkey, group head of content, EGR Global
Speaker: Ian Bradley, head of platform, SBTech