
Harry Lang steps down as Pinnacle marketing director
Jess Learmonth will lead the operator’s marketing team as Lang takes on brand consultancy role


Pinnacle marketing director Harry Lang has stepped down from his position at the sports betting operator, EGR Intel has learned.
Lang, who will officially leave the company today, has been in the position since 2015 after previously holding similar senior marketing roles at bwin.party and Rank Group.
“The business is in an exciting phase in its evolution and it feels like the right time for me to hand over the marketing reins,” Lang said in a statement to EGR.

Harry Lang steps down as Pinnacle marketing director
“I believe Pinnacle is a unique business fuelled by very talented people and I look forward to seeing them continue their upward trajectory,” he added.
Pinnacle CEO Paris Smith commented: “Harry is a very creative marketer and was an enthusiastic member of Pinnacle’s executive team.
“His work to deliver our successful rebrand in 2016 and the recent launch of our award winning eSports Hub in particular were highlights.”
Jess Learmonth will oversee the operator’s marketing team, while Lang will take on a freelance brand and marketing consultancy role.