Jumpman Gaming unveils single-wallet bingo network
Customer retention-focused Wheel of Slots Network debuts "revolutionary" bonusing concept
Jumpman Gaming has promised customers “no more Mickey Mouse bonus cash” after unveiling its new proprietary single-wallet bingo network and bonusing concept.
Wheel of Slots Network (WSN) was launched with three B2B brands; Bingo Fling, Lucky Cow Bingo and Wallis Bingo, as well as its own B2C brand, Viking Bingo with four more sites due to be added in the coming weeks.
Speaking to eGaming Review this morning, Jumpman founder Ben Starr said WSN was unique in that it operates without bonus money or loyalty points, and customers on the new network, Jumpman’s second after launching 15 Network in 2011, will be presented with a single balance.
“WSN uses a single-wallet through the entire site so there’s no Mickey Mouse bonus cash or deposits, no experience points or loyalty points – you have one balance and that is real cold hard cash that can be used to play on any game,” he added.
Rather than offering non-withdrawable first deposit bonuses, customers will be given the chance to win free slots and bingo plays via the spin of a wheel after each £10 deposit, with any subsequent prizes earned paid in cash.
“Free slots spins have been around for a good year but the key thing is that we believe we are the only ones offering free spins on Fluffy Favourites, which is the number one game in the industry,” Starr said.
“So the games you can win spins on are industry leading games – these are games slots that the majority of wagering on most bingo sites are from so they are really popular titles,” he added.
WSN has been a long time in the making with Starr having said the development took more than a year to complete – the new network was first teased back in January 2014.
Starr also said Jumpman had signed an affiliate agreement with Income Access for six of its brands, two of which will be on WSN. The deal goes live on 1 July.