Launches and sign-ups 27 September 2017
Launches and sign-ups from the egaming industry in the last seven days (20 August to 27 September 2017)
Bwin develops horseracing product for Sportingbet migration
New horseracing product to launch on bwin and Sportingbet in December
How the horseracing product will look on bwin mobile
Bwin has developed a horseracing product to enable the smooth transition of Sportingbet to its tech platform.
GVC has been transferring products to bwin’s back-end platform since acquiring the European-facing business in February 2016, and UK-based Sportingbet is next in line to make the switch, which is likely to be completed in December this year.
As a result, the bwin tech team has created a horseracing product in the back end to allow Sportingbet to continue to offer its full portfolio of products. The same product will also be launched on the bwin site.
The bwin development will also improve features like each way betting and offering odds to three decimal places.
Lottoland launches own insurance company
Lottoland has set up its own insurance company after being granted a licence by the Financial Services Commission (FSC) of Gibraltar.
The newly-established Fortuna Insurance is a subsidiary of Lottoland Holdings Limited and will underwrite all the bookmaking risks of Lottoland.
Lottoland founder David von Rosen told EGR the new firm would give Lottoland better access to reinsurance markets as well as being a useful marketing tool.
“It’s powerful for us to be able to say we are a fully licensed insurance company both on the B2B and B2C side,” he said.
Interwetten goes live in Sweden
Interwetten has gone live in Sweden ahead of the re-regulation of the country’s online gaming market, the firm announced this week.
The Swedish version of Interwetten.com went live on Friday, featuring sports betting, casino and live casino products.
The Malta-licensed firm said the launch would expand its addressable market by around seven million.
“The start of our commercialisation in Sweden is an important impulse for the future growth of Interwetten and is clearly increasing our reach,” said Werner Becher, speaker of the board of Interwetten.
GiG launches new data analytics platform
Gaming Innovation Group (GiG) has launched a data analytics platform, dubbed iGC Insights, as part of its B2B iGaming Cloud platform.
iGC Insights enables operator partners to visualise their data to help them analyse player behaviour and make smarter decisions.
The programme offers data insights via tables, charts and geographical maps, analysing players’ preferred channels and devices, most-played slots and most active players by geographical location, age and gender.
Operators also have access to a smart search and exploration function for more targeted data searches.