Launches and sign-ups extra 5 May 2017

Playtech has launched a branded slot game based on US animated sitcom American Dad. The slot will become available to operators offering Playtech’s extensive portfolio.

The five-reel, 40-line slot game follows the show’s most prominent characters, allowing players to win free spins and re-live classic moments from the cartoon.

Playtech casino director James Frendo said: “American Dad is another top casino title and a fantastic addition to our leading portfolio of premium-branded games.

“Based on one of the world’s most popular animated sitcoms, this vibrant, feature-rich game stands out in the market and provides players with unique and high-quality entertainment.”

Multilotto has integrated the Quickfire platform to enhance its casino offering and expand its portfolio of games.

Multilotto now has access to over 600 titles, including branded content and Microgaming’s jackpot network, which has paid out over €716m to date.

Microgaming’s well-known titles Hot as Hades and Lost Vegas have already gone live on Multilotto.

Multilotto CEO Thomas Biro, said: “We’re very pleased to be able to offer our players the opportunity to play Microgaming’s extensive portfolio of slot games.”

Quickfire director Andrew Clucas added: “It’s great to be working with the team to augment their online casino portfolio and bring the most popular casino titles to their players through the Quickfire platform.”

PlayOJO.com has amped up its advertising on UK TV following a successful test campaign broadcast initially on Channel 4, Sky and other digital channels.

The ad highlights PlayOJO’s mission to “revolutionise the sector” by paying back real money on every bet. This month it will be rolled out across Channel 5, ITV and E4 post primetime.

PlayOJO co-founder Ohad Narkis, said the operator “is already challenging the status quo”.

He added: “It has proved to be hugely effective in building equity in the PlayOJO brand, and drawing players towards our engaging yet transparent proposition.

Service provider BetConstruct has been granted casino and pool betting licences by the Great Britain Gambling Commission, to add to existing sports betting offering.

BetConstruct COO Sergey Harutyunyan said the addition of these two verticals would equip the firm’s partners to compete in the UK.

He added: “We have worked tirelessly in growing in a number of significant regulated markets and the UK is a very important part of this for BetConstruct.

“We have already secured a number of high profile UK facing clients and 2017 will see this grow exponentially.”

Aspire Global (ASG) has announced the launch of new casino brands in the past two weeks after signing new partnerships with Jaak Systems, Cashiopeia and Mursimo.

The news follows the recent announcements of ASG’s integrations with several major game providers including the confirmed addition of a sportsbook vertical.

Jov Spiero, VP sales at Aspire Global, said: “I’m very proud to open Q2 with the launch of three new casino partners on our platform.

“All departments of the company are working hard to provide our clients with the complete solution that meets their needs.

“We’ve invested heavily in our technology for the express purpose of enabling swift, smooth, simultaneous launches and our current activity represents exactly what we’ve been aiming to achieve.”