Manchester City renews partnership with Paddy Power
Premier League club renews deal with Irish operator as official online betting partner for UK, Ireland and Italy
Premier League football club Manchester City has renewed its deal with Paddy Power to act as the Irish operator’s official betting partner for the UK, Ireland and Italy.
The two-year extension will run to the end of the 2014/2015 season, with those who sign up to the site as Manchester City fans offered special offers and exclusive bets related to the club, which finished second in the top flight last season.
“We’re pleased to continue to be working with Paddy Power to provide City fans with more excitement as they follow the club they love,” Tom Glick, Manchester City chief commercial and operating officer said.
Throughout the partnership, both parties will develop marketing opportunities with first team players and hospitality offerings at the Etihad Stadium.
“Working with Manchester City and their passionate fan base over the last two seasons has been brilliant and we’re excited about continuing to provide them with unbeatable value, as well some great entertainment throughout the season,” a spokesman for Paddy Power added.