OPAP inks Greek basketball sponsorship
Operator continues efforts to boost sportsbook market share
Greek operator OPAP has extended its sponsorship of the Greek basketball team PAOK BC through 2017-2018 season.
The partnership, which started last year, will see OPAP branding appear on the team’s official jerseys.
The partners also said they would focus on supporting grassroots sports, as part of the deal.
“We look forward to the expansion of the support we provide to society and sports,” said Damian Cope, OPAP CEO.
“We are particularly pleased to implement joint actions with PAOK, focused in Thessaloniki, within the framework of our Corporate Responsibility program.”
PAOK BC president , Bane Prelevic added: “OPAP has always supported sport in practice and stands beside society with a series of corporate responsibility actions.
It is very important to realize that your major sponsor does not only focus on the sporting side, but offers much more. This is why we are especially pleased and satisfied for the renewal of our partnership with OPAP.
“We had a successful partnership last year and we hope that this season will be even better”.
Earlier this year OPAP opted for a BetGenius sportsbook platform, as the operator sought to improve its Greek market share.