Probability Q1 NGR breaks £2m
Figure represents a rise of more than 40% year-on-year, while CEO notes "boost" of app store acceptance.
Mobile operator Probability has seen its first-quarter net gaming revenue rise 44% year-on-year to £2.26m, the company has revealed in its trading update for the three months ended 30 June.
The figure was accompanied by a 44% increase in player deposits, described by the operator as “indicating a stable operating margin”.
Probability’s flagship LadyLuck’s casino was accepted into Apple’s App Store for the UK last month and chief executive Charles Cohen described this as “a nice surprise after many, many months in review by Apple.
“The long term impact of this on our business can’t be predicted but early signs are good,” added Cohen, who described Q1 as “A solid quarter despite being a traditionally seasonally weak period in the year.”
Earlier this week Probability reached an agreement with GeoComply, which will see it integrate the US-based supplier’s player geolocation solution into its products. Cohen described GeoComply as having understood his company’s “absolute priority of giving the player a seamless customer experience and where all the ‘hard yards’ required for the geolocation are done in the background”
The operator also is known to be in the process of applying for a preliminary finding of suitability in Nevada and Cohen has expressed his excitement about the potential of the US market.