Sightline Payments adds credit capabilities to solution
Payments specialist partners with Marker Trax to provide credit option for consumers ahead of NFL season
Sightline Payments has partnered with Marker Trax to provide a credit option to Sightline’s mobile payment app solution.
Play+ Markers will allow consumers to fund their playing accounts using Marker Trax’s credit options, ranging from $100 up to the maximum allowed in any given jurisdiction.
The platform will use Marker Trax’s analytics and insights capabilities to explore consumer’s gambling behaviours to help put limits in place.
The solution will go live in legal, regulated sports betting and online casino markets and be available to customers ahead of the kick off of the 2021 NFL season in September.
Joe Pappano, Sightline CEO, said: “The key to drawing consumers into the legal, regulated sports betting market is offering them the same conveniences that, until now, were not available to anyone in a legal setting.
“This new partnership with Marker Trax will enable Sightline to offer credit wagering options in the legal, regulated market for the first time,” he added.
Charlie Skinner, Marker Trax COO, added: “The illegal sports betting market brings in $150bn annually, mostly fuelled by unregulated credit. The Sightline-Marker Trax partnership will arm licensed US operators with regulated credit offerings to finally compete on a level-playing field.”