STS extends Polish national football team sponsorship
The operator has agreed a new partnership contract with the Polish Football Association until 2022
Poland’s biggest bookmaker STS has signed an extended sponsorship deal with the Polish national football team.
The operator has agreed a new contract with the Polish Football Association (PZPN) to sponsor Poland’s first team, under-21 team and women’s national team.
This extension to the deal first signed in 2014 will make STS an official partner until 2022.
The STS brand will be visible during international matches on LED advertising displays while the operator’s retail estate will promote PZPN in-house.
“STS is not only the biggest bookmaker in the country, but also the largest private sponsor of domestic sport,” said CEO Mateusz Juroszek.
“We have already signed five new sponsorship contracts since January and after four years of cooperation with PZPN, we continue the contract and enlarge its scope.
“Our main goal is to be the bookmaker of choice for everybody in Poland interested in football betting,” added Juroszek.