The week in B2B news (5 April 2019)

Relax Gaming, the new-breed games and platform supplier, has unveiled the latest addition to its top-performing collection of proprietary video slots, launching Egyptian epic King of Kings.

The high-volatility 3×5 reel slot game invites players into the upper echelons of Egyptian society and lines the reels with jewels, gods and the pharaoh himself.

Adding extra excitement to the mix is the unique, randomly-triggered Jackpot Stars side game, which gives players the chance to place a side bet and trigger a jackpot worth up to 12,500 times their stake.

Simon Hammon, CPO at Relax Gaming, said: “Relax Gaming’s slot portfolio has a firm grounding in expertly modelled mathematics and core gameplay, enhanced with truly engaging bonus or side features. King of Kings is another new format for Relax Gaming’s library that delivers on this philosophy.

iSoftBet, the leading online and mobile casino content provider, has released In-Game, a pioneering series of advanced cross-platform, real-time gamification tools available across more than 3,000 games on its industry-leading Gaming Aggregation Platform (GAP).

The new advanced marketing tools allow operators to activate a series of easy-to-use gamification features that significantly enhance player experience. This includes tournaments, leaderboards based on achievements or points, or rewards in the form of cash bonuses or free rounds, across not only all iSoftBet games, but also more than 3,000 slot and table game titles provided by its game partners on the GAP platform such as recently added Red Tiger.

Digital Sports Tech (DST) has underpinned its position as the industry’s leading provider of player prop betting markets with the launch of its Player Props Data Feed, a first-of-its-kind service which enables sportsbook operators to significantly scale and enhance their offering in what is one of sports betting’s fastest-growing segments.

Following a seamless integration via DST’s low latency API push service, operators will have access to the most expansive range and variety of player prop betting markets in the industry. They will also enjoy access to lines and prices that are traded 24/7 around the clock based on the latest news and relevant betting intel, in addition to settlement results for all originated prop markets.

Kalamba Games’ high-quality slots portfolio has gone live with Spanish social operator Tangelo Games.

Following a successful integration, Kalamba’s proven content is now available in a free-to-play format with the well-known operator and provider.

The deal is the first time that Kalamba’s portfolio has been made available in the social sphere and is an important landmark for further development.

The first game to go live as part of the deal is Dino Odyssey, a slot set in the steamy Jurassic jungle.

Available across mobile, web and Facebook platforms, the game combines sharp, high-quality graphics and a unique and volatile gameplay that will keep players excited and engaged.

Steve Cutler, CEO and co-founder of Kalamba Games, said: “We have a long-standing partnership with Tangelo Games and they have the same desire as us to create and provide games with the best engagement and retention features.

“Furthermore, this is a great opportunity for us to test our RGS which will go through several certification processes and position us strongly for achieving our long-term product and distribution goals.”

ORYX Gaming, a Bragg Gaming Group company (TSXV:BRAG), has made a significant addition to its client portfolio after going live with Betsson Group.

Following a successful integration, the group and its 17 brands now have access to the supplier’s full library of proprietary games, as well as aggregated content from Kalamba Games.

Betsson Group, whose best known names include Betsafe, NordicBet and Betsson, holds 12 licences in Europe including Malta, Sweden, Denmark, Germany, Italy, Estonia, Georgia and Spain.

Matevz Mazij, CEO of ORYX Gaming, said: “We’re excited to add Betsson to our list of partners as it is one of the biggest operators in Europe.

“As we continue to focus on growth, it is a perfect match for us, with its diverse brand portfolio and licences in several regulated jurisdictions across Europe.”

Joey Hurtado, MD for Casino Brands at Betsson, said: “We are thrilled to be live with ORYX and to have added their unique proprietary games as well as their aggregated content to our existing offering.”