Topjack signs first white-label deal
Insured jackpot games provider finalises deal with Eseguire Limited within week of official launch.
Topjack Games, a software provider whose instant win games carry jackpots insured by Lloyds of London, has signed its first white-label deal.
The deal with Eseguire Limited, a super affiliate which also operates lottery syndicates across Europe, comes just one week after Topjack’s official launch, and will cover instant-win lottery and casino games with multi-million pound jackpots.
Topjack Games founder Nick Lynes said: “We are absolutely delighted to have secured our first white label deal within a week. We are in talks with a number of operators both large and small. I am confident there will be more announcements from us soon.”
Meanwhile a spokesman for Eseguire said of the deal: We have been waiting for a business like Topjack Games to appear… These ever increasing multi-million dollar jackpots will aid our acquisition and retention marketing campaigns. We anticipate a large market for these products.”
Upon its launch last week Topjack, which is licensed by the Maltese Lotteries and Gaming Authority, provided five games for potential white-label partners including a traditional 6/49 lottery offering and keno, bingo and video poker games with jackpots up to £$2m.
Lynes has pledged to introduce new games before the end of the year with jackpots of £$5m and £$10m, maintaining that these “Will change the jackpot landscape forever.”