Stats Perform’s 2022 product launch: exclusive preview with Nick Cockerill, VP betting products

Stats Perform, a market-leading sports technology company across betting, media and tech, this week unveils its latest products at a blockbuster virtual launch. EGR talks to Nick Cockerill, Stats Perform VP betting product, about the launch and why the new products will increase the entertainment value of every bet

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Stats Perform’s 2022 product launch: exclusive preview with Nick Cockerill, VP betting products

EGR Intel (EGR): Your launch has two standout slogans: ‘light up your sportsbook’ and ‘content built-for-bettors’. Why are these messages important?

EGR: Why the blockbuster virtual launch?

EGR: Why are you relaunching and renaming Watch & Bet?

EGR: You’ve said that one of the reasons for joining Stats Perform last year (from Sky Bet) was to unlock the potential of Opta’s data in betting. Do you think you’ve achieved this?

EGR: Is there any detail in the new products which might not be obvious at the first look, but you think has great potential?

EGR: Is this what you mean by your theme “limitless options”?

EGR: How does Stats Perform research and develop ‘next level’ products for an enhanced user experience?

EGR: What’s next for Stats Perform?

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