SBTech bolsters casino content with new deals

Platform provider SBTech has bolstered its casino content by agreeing new deals with a host of major suppliers.

Net Entertainment, Betsoft Gaming and iSoftBet will all provide casino games to SBTech, adding to the content already supplied by Microgaming.

SBTech also signed with virtual sports betting supplier Kiron Interactive, marking SBTech’s first launch of virtual sports games.

The Bulgaria-based sportsbook provider said the deals have been signed to help it “meet our operators’ demand for more highly quality and premium content”, with operators able to choose precisely which products they receive by “plugging in” to particular modules or simply receiving the entire platform.

“Online operators will find our gaming platform gives them everything they need not just to keep up with the rapidly diversifying market, but to stay one step ahead,” Itai Zak, CEO at SBTech, said.

The deal with iSoftBet reciprocates a similar one signed almost exactly a year ago which saw SBTech provide the casino supplier with its sports and live betting platform, to be distributed to its partner operators including Netbet.

SBTech most recently added rapid in-play betting markets to its platform, echoing similar moves made by Coral Interactive and Metric Gaming.