Bodog.eu to launch Asian live dealer
Bodog also plans to redirect dot.ca players to Bodog.eu.
Bodog’s dot.eu website has announced the launch of a live dealer casino focusing on Asian consumers, while Bodog.ca players will be migrated to the European site.
The live dealer casino will include Baccarat, Sic Bo and Dragon Tiger games. Last month, Bodog Gaming also reached an agreement to supply Malta-licensed online casino Vera&John with a live dealer casino hosting the same range of Asian-oriented games.
Peter Margison, Bodog Canada managing director, said: “It makes sense to spread the word beyond Canada and we believe moving to a more international domain will help us achieve that extra reach.
“We will also be adding content on the site to appeal to emerging demographics within Canada. The large Asian population, ignored by our competitors, is a unique opportunity to differentiate and expand with some simple, additional products like live dealer casino and Mahjong,” he added.
Bodog recently announced the launch a year-long poker series made up of online and offline events in 2013 to celebrate the launch of the Asia-facing Bodog Poker Network, while its Philippines-based brand licensee Bodog88 launched a mobile sportsbook offering in January for smartphone and WAP formats powered by ONEworks.